The four stages of highly effective crisis management : how to manage the media in the digital age / Jane Jordan-Meier.

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  • Autor: Jordan-Meier, Jane.
  • Title: The four stages of highly effective crisis management : how to manage the media in the digital age / Jane Jordan-Meier.
  • Place and date of publication: Boca Raton : 2011.
  • Publisher: CRC Press,
  • ISBN: 9781439853733
  • Physical description: xxiii, [i], 296 stron : ilustracje, wykresy ; 24 cm.
  • Subject entries:
    • Komunikacja kryzysowa.
    • Public relations.
    • Środki masowego przekazu.
    • Monografia
  • Spis treści: Media, crisis, and new reporting tools // Stages of a crisis // Spokespeople - speed matters and perception is everything // Media interviews - rules of engagement in a crisis // Communication - rules and tools.
  • Opis: From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis management landscape. It illustrates the four distinct stages of media reporting during a crisis and details the information that must be provided. [za Wydawcą]
  • Reading room book collection: Zarządzanie kryzysowe

MARC

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  • 008 @ 190726s2011 xxuad 001 0 eng d
  • 020 a 9781439853733
  • 040 a WA SGSP/PK c WA SGSP/PK d WA SGSP/PK
  • 100
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    a Jordan-Meier, Jane. e Autor
  • 245
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    a The four stages of highly effective crisis management : b how to manage the media in the digital age / c Jane Jordan-Meier.
  • 260 a Boca Raton : b CRC Press, c 2011.
  • 300 a xxiii, [i], 296 stron : b ilustracje, wykresy ; c 24 cm.
  • 336 2 rdacontent a Tekst b txt
  • 337 2 rdamedia a Bez urządzenia pośredniczącego b n
  • 338 2 rdacarrier a Wolumin b nc
  • 380 a Publikacje naukowe.
  • 380 a Książki.
  • 380 a Publikacje fachowe.
  • 388 a 2001-
  • 504 a Indeks.
  • 505
    0
     
    a Media, crisis, and new reporting tools // Stages of a crisis // Spokespeople - speed matters and perception is everything // Media interviews - rules of engagement in a crisis // Communication - rules and tools.
  • 520 a From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis. Unveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis management landscape. It illustrates the four distinct stages of media reporting during a crisis and details the information that must be provided. [za Wydawcą]
  • 546 a Tekst w języku angielskim.
  • 650
     
    8
    a Komunikacja kryzysowa.
  • 650
     
    8
    a Public relations.
  • 650
     
    8
    a Środki masowego przekazu.
  • 655
     
    4
    a Monografia
  • 658 a Media i komunikacja społeczna
  • 710
    2
     
    a CRC Press Inc. e Wydawca
  • 901 a 101557
  • 920 a 978-1-4398-5373-3
  • 953 a Zarządzanie kryzysowe

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  • Copy location: Czytelnia

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